So, you’ve bought your stand space. You’ve paid for the electrics for your lights. You’ve rented a table and chairs. You’ve had a stand and banners designed and printed for you. You’ve been inundated with telemarketers who see you have a stand, telling you that you need a Feng-Shui expert to help with the positioning of your leaflets or the angle of the lighting, or a juggler to amuse the passing masses. Okay, they are probably two of the few services telemarketers haven’t offered you, but probably should have. After all, everything you’ve done so far is geared at one thing; getting people in front of your stand.

.

So why not bring in some Promotional USB Sticks? You can save the planet by putting all those catalogues you was planning to print out onto them, while at the same time offering a real crowd draw, a free gift that will actually be useful to the visitor. Why not give one out to anyone who signs up to your news letter, or puts their business card in a box? Why not have your logo prominently printed on the top of the USB stick, ensuring that it’s constantly in front of your visitor? You can even have the USB Stick launch your website whenever inserted into their PC.

.

Feeling adventurous? Why not go one step further and give away a USB Massager, a 4 port USB Hub or even a Laser mouse?

.

So, have you forgotten something on your exhibition check list?

There was a time when car owners and automobile manufacturers weren’t very conscious about their carbon footprint, or the negative effect that cars could have on the environment. However, things have changed for the better. Rising fuel costs and growing public demand has forced manufacturers to begin designing environment friendly cars. Today, the majority of new cars on the market pollute far less than their predecessors.
.

Cars today are designed with inbuilt computers that adjust fuel flow and air-intake. These computers help make the car more environment friendly. However, there is still one factor that that remains, the driver himself. How a person drives their car can make a huge difference in fuel economy.

.

What if there was an application in your car that could talk to you and help you drive better, bringing CO2 emissions down dramatically? Well, Fiat Automobiles SpA has devised just such an application. Fiat, known as one of the most environment friendly car manufacturers in Europe, realized that software technology can help reduce auto emissions of CO2, which is responsible for global warming. Combining with Microsoft, the pair have come together to create just that… EcoDrive.

.
EcoDrive is the first of its kind in the world. It communicates with car drivers and helps them change their driving habits for the better. It is an enjoyable and easy to use application that offers advice on your driving habits once your journey is over.
.

If you have Blue&Me, a Bluetooth tooth based system developed by Microsoft, which offers drivers an interactive and intelligent hands free control system over mobile phones and music players in their cars, you should be able to use EcoDrive.
.
Blue&Me  EcoDrive reviews your driving style for you. All you need to do is detach the plugged in USB Stick from your dashboard and plug it into your computer or laptop. With the help of EcoDrive application, the information of your latest driving excursion will appear on your computer screen. Fiat’s application is an extremely user-friendly format that interacts with you the driver, and lets you know how many pounds of emissions were produced on the trip you just took. A list of suggestions will appear on how these emissions can be reduced by driving in a more environment friendly manner.
.
This is a real first,” says Cilimingras, Fiat Advertising Manager. “For the first time, we can extract data from an ordinary car right out of the factory and send it to a notebook computer or personal computer.” The Fiat Grande Punto will be fitted with Ecodrive, however earlier Fiat cars with Blue&Me will also be able to upgrade Eco drive for free!

Read More

Why not surprise your staff or key clients this year with a credit-card sized USB Stick?

.

Christmas is coming, the goose is getting fat, and after a long year searching for a credit card USB Stick that doesn’t have a permanently sticking out connector (risk of snapping) or a rotating connector (breaks up your picture), USB Company are proud to announce our new product, the USB Stealth Card.

.

Featuring full colour printing, a retracting USB connector on the underside (so no risk of snapping or distortion to your branding) and a smooth plastic finish, the Stealth Card slots perfectly into your wallet.

.

This is the perfect time of year to send a Stealth Card. With Christmas around the corner, people are receiving the other type of card every day. Pretty soon their shelves will be full of them. Sending a Stealth card can really catch people’s eyes and get them talking about them. Not only that, but with its slim line design, it will even fit nicely inside an envelope with a more traditional card.

.

Already planned your Christmas promotional spending? That’s okay, as credit card based USB Sticks are still relatively new to the market. Chances are if you send out a Stealth Card in the New Year, it’ll still be the first USB Stick in their wallet, putting your brand alongside the things they hold dear, such as their money and pictures of their family!

.

What will your card say about you?

With Christmas just around the corner, we’re all looking for those perfect gifts. Here at USB Company, we feel we may just have the answer.

.

A stunning blend of tradition and gadgetry, the USB Incenti-Pen combines the usefulness of a ballpoint pen, something everyone keeps a few of on their desk, with a high speed USB 2.0 memory stick. Send one or the other and you may win a bit of valuable desk space, and put a small smile on the recipient’s face, but combine the two and you’ve just given them a conversation piece; something that they will show their friends, family and colleagues.

.

One idea we like is to go for the Red Incenti-Pen, with either a Snowman or Christmas Tree printed on it, along with “Merry Christmas from”, followed either by your company name, or better yet, your logo. Alternatively, perhaps brand your company logo on one side of the pen, while having a festive theme on the other?

.

With 1GB or more of memory, the Incenti-Pen also makes an excellent gift for your own staff. You might even be generous enough to skip the company logo all together, and just send them a nice festive Christmas pen / USB stick. Then again, if they are getting incenti-pens for Christmas, they should be proud enough to work for you to want the logo!