Arguably one of the most convenient ways to transport and transfer information around campus, USB flash drives have become a staple of K-12 schools, colleges and universities around the world.

With good reason, too. Lightweight and inexpensive yet extremely powerful, these flash drives allow students and educators to move vast amounts of data quickly and efficiently.

But a USB flash drive can also be used by the institution to recruit prospects, since they show that the school, college or university is technologically savvy and forward thinking. The drive can be preloaded with the school’s course catalog, video tours, applications and links to financial aid, housing and other important resources a student may need.

Faculty can use the drives to download lesson materials and upload homework, without the need to waste paper. As any school teacher knows, supplies are always in short supply and USB flash drives can actually save teachers money since they can be reused year after year. Try to do that with regular paper!

Finally, USB flash drives are a terrific way for institutions to brand themselves. A logo or message printed on the drive’s surface can improve school spirit, extend marketing efforts and support fundraising efforts. They can also be an added revenue stream, if you sell them in the school store branded with, say, “Class of 2009” or “Class of 2010” printed or engraved on it. You can even sell different models and sizes of drives to broaden your offerings of USB flash drives to those who want to show their sense of style or fashion.

Whether you’re a student, faculty member or administrator, USB flash drives are a great way to share information and data quickly, efficiently and securely

The new university year is starting soon and the Freshers are slowly filtering in to your city. However, as soon as they are settled in, the task to fill next year’s places will begin, to attract the brightest, hardest working students. It’s not too long before we’ll be seeing open days, information packs and talks at 6th Forms across the country.

Why not add an extra little gift into your presentations though? Don’t send them a 50 page catalogue that they will browse through on the bus before leaving on the seat, send them a USB stick instead, pre-loaded with all of your information. Your logo will always be in front of them, your catalogue always in their pocket.

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